.:FASHION SALES:.

A further consideration will be how you are selling your items. The unstoppable rise of online shopping means that more and more people now have access to fashion from all over the world, they can buy tees in Australia to wear with trousers from Argentina (well maybe not just yet but everyone can see that that is the way things are going). Selling online offers itself certain design constraints, but massive opportunities, that affect the look and design of the garments you ar

e selling. Items that need to be tried on, and that require being fitted correctly do not sell well online. Items such as suits and other tailoring are hard to sell and will have a much higher returns rate than items like tee shirts, hoodies and sweat pants. Having said that, provided you make things as easy for people as possible to buy and return online, you can sell anything that you wish over the internet.

What is important is that your clothes are differentiated in two ways. First the styling and design. They need to be unique and wearable and appeal to enough people to make your business as successful as you wish it to be, but be warned your clothes still need to be wearable which will mean adhering to certain fashion rules and designs that prevail in your target market at that moment. If everyone is wearing one kind of jean then develop your own, which expresses your brand message. For clothes to be successful they just need to be slightly different and unique. But take it too far and you will lose customers. Overall the clothing and design is half of the garment, the other half comes from the brand image and marketing that communicates your company's ethos to your customers.

Irrespective of your design skills our design team will work with you to develop your briefs and ideas to create a winning clothing label concept. This can include the brand identification, direction and styling as well as the brand imagery and marketing. Having done this our designers then use the most up-to-date CAD packages to ensure your specifications are as clear and comprehensive as possible and seek your approval at every stage of the design and sampling process to make sure that the clothing and the brand is achieving what you require it to.

JJM HAS EXPERIENCE IN A BROAD RANGE OF MARKETS AND GARMENTS. EACH MARKET HAS A UNIQUE INFLUENCE ON THE DESIGN, CHARACTER AND PRICE POINT OF YOUR COLLECTION.

AN EXPERIENCED AND STRONG DESIGN TEAM WILL TURN YOUR BRAND CONCEPTS AND IDEAS INTO REALITY.



		WHAT IS YOUR STRATEGY FOR SELLING? THIS WILL HAVE A BIG IMPACT ON THE LOOK OF YOUR CLOTHES
	A further consideration will be how you are selling your items. The unstoppable rise of online shopping means that more and more people now have access to fashion from all over the world, they can buy tees in Australia to wear with trousers from Argentina (well maybe not just yet but everyone can see that that is the way things are going). Selling online offers itself certain design constraints, but massive opportunities, that affect the look and design of the garments you are selling. Items that need to be tried on, and that require being fitted correctly do not sell well online. Items such as suits and other tailoring are hard to sell and will have a much higher returns rate than items like tee shirts, hoodies and sweat pants. Having said that, provided you make things as easy for people as possible to buy and return online, you can sell anything that you wish over the internet. What is important is that your clothes are differentiated in two ways. First the styling and design. They need to be unique and wearable and appeal to enough people to make your business as successful as you wish it to be, but be warned your clothes still need to be wearable which will mean adhering to certain fashion rules and designs that prevail in your target market at that moment. If everyone is wearing one kind of jean then develop your own, which expresses your brand message. For clothes to be successful they just need to be slightly different and unique. But take it too far and you will lose customers. Overall the clothing and design is half of the garment, the other half comes from the brand image and marketing that communicates your company's ethos to your customers. Irrespective of your design skills our design team will work with you to develop your briefs and ideas to create a winning clothing label concept. This can include the brand identification, direction and styling as well as the brand imagery and marketing. Having done this our designers then use the most up-to-date CAD packages to ensure your specifications are as clear and comprehensive as possible and seek your approval at every stage of the design and sampling process to make sure that the clothing and the brand is achieving what you require it to.	JJM HAS EXPERIENCE IN A BROAD RANGE OF MARKETS AND GARMENTS. EACH MARKET HAS A UNIQUE INFLUENCE ON THE DESIGN, CHARACTER AND PRICE POINT OF YOUR COLLECTION. AN EXPERIENCED AND STRONG DESIGN TEAM WILL TURN YOUR BRAND CONCEPTS AND IDEAS INTO REALITY.